What You Feel Is Not All There Is

Free your choices and your life from the default world of the emotional matrix

book by Dr. Aprilia West PsyD MT PCC

About The Book

Life is a series of moments of choice. You make up to 35,000 choices each day, each of which shapes the way your life unfolds. Yet, you may not realize how much more capable you are and how much more is possible. In fact, you are operating in the simulation of the emotional default world where forces other than your deepest interests, desires and yearnings shape what you do in each moment-forces that may help you survive, but not necessarily thrive.

The good news is you have the technology to unplug from the emotional matrix. You can become skillful with your emotional life and become a boss-level choice maker-to bring to life what really matters in any moment. As you increase your emotional efficacy, you'll naturally become millions of moments of choice more powerful, even in the face of stress, challenges and pain.

Grounded in evidence-based research and positive psychology, What You Feel Is Not All There Is delivers an engaging and powerful self-help guide for anyone who wants to navigate their emotions and choices more skillfully. In this book, you'll learn to:

  • Differentiate emotional signals from emotional noise

    Emotions are always giving us data based on what your emotional network perceives, but unfortunately it’s not always helpful or accurate in context. Learning to decode emotion triggers as they happen is the first step to unplugging from the emotional matrix.

  • Design actions aligned with what matters most

    When you get emotionally triggered, you’re vulnerable to acting in ways that don’t line up with what matters most. By clarifying your values and learning to designing your actions in real time you’ll natural become more emotionally intelligent, resilient and psychologically flexible.

  • Rewire unhelpful behavior patterns

    Gaining insight and awareness is a move in the right direction, but without the ability to respond powerfully in a moment of choice, you’re likely to default to what’s easy or familiar. By practicing skills in an activated state, you’ll leverage the power of experiential learning to unlock your full potential.

  • Imagine and unlock your full potential

    You can choose how you want to show up in any moment of choice, not just when you’re triggered. Developing the skills to choose more intentionally, flexibly and creatively will allow you to play bigger and better games wit your life. You can play your way to being the best version of yourself.

'This compelling and potent book not only illuminates exactly how emotions shape your choices for better and for worse, it also helps you tap the power of infinite games to play your way to being the best version of yourself in any moment. Dr. West takes the reader through a state-of-the-art evidence-based skills training to harness choice points by decoding emotions, overriding unhelpful defaults, rewiring unhelpful patterns and making values-based moves-even in the face of intense stress, challenge and pain. By increasing your emotional efficacy you'll learn to become the hero of your own story, transforming what's possible for you and the future you're living into.'


“Compelling & potent.”

—Jane McGonigal, PHD, NYT bestselling author, Imaginable

“Enhance your life.”

—Todd Kashdan, PHD, bestselling author, The Art of Insubordination

“Transformative.”

—Rick Hanson, PHD, NYT bestselling author, Buddha’s Brain

“A book that will change lives.”

—Matthew McKay, PHD, bestselling author, Emotion Efficacy Therapy


Book Reviews

Dr. Aprilia West PsyD MT PCC - psychologist, executive leadership and team coach, trainer and organizational consultant

About Dr. Aprilia West

Dr. Aprilia West is a psychologist, executive coach, trainer, author, advocacy campaign strategist, and digital health consultant.  She has 20+ years of experience working with founders, leaders, creatives, teams, and organizations spanning U.S. Congress, tech, entertainment, Fortune 500 companies, and nonprofit advocacy campaigns.

Her extensive experience as a psychologist, executive coach, trainer, author, advocacy campaign strategist, and digital health consultant give her a niche understanding of human behavior and how to facilitate wellbeing, peak performance, and prosocial behavior change.

Dr. West's interest in human behavior and choice-making led her to study emotional intelligence, psychological flexibility, resilience and positive psychology. She went on to develop the construct of emotion efficacy— the ability and belief your ability to harness emotional experience, shift your mindset and take action aligned with your values. She explains, “emotion efficacy is what you’d get if emotional intelligence, psychological flexibility and resilience had a love child.”Dr. West designed the Emotion Efficacy Therapy protocol as part of her doctoral studies, as well as the related assessment, the Emotion Efficacy Scale-2 (EES2). She has since developed and expanded the emotion efficacy tools and trainings, including authoring the self-help book, What You Feel Is Not All There Is. She is also co-author of the clinician's guide to Emotion Efficacy Therapy.

Dr. West is known internationally as an expert in the application of behavioral science and conducts professional trainings for coaches and clinicians around the world.

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