Evidence-based Coaching for Individuals

with professional certified coach and psychologist Dr. Aprilia West, PsyD, MT, PCC

Optimizing Wellbeing and Performance

In our post-pandemic, VUCA (volatile, uncertain, complex and ambiguous) world, it’s mission-critical to nurture and tend the factors that influence wellbeing, and performance. Whether your challenge is around workflow processes, effective teaming, leadership, change management or psychological safety, you need more than insight; you need experiential learning to rewire powerful routines that stick. Research shows that evidence-based coaching can significantly improve performance, life and job satisfaction, meaning, engagement, as well as employee retention and stakeholder value.

As a psychologist, executive leadership and team coach organizational consultant, mediator and trainer, Dr. West uses evidence-based interventions grounded in contextual behavioral science to resource clients at the individual, team and group level to create cultures of wellbeing and performance. She has 20+ years of experience working with founders, leaders, creatives, teams, and organizations spanning U.S. Congress, tech, entertainment, Fortune 500 companies, and nonprofit advocacy campaigns to enact change at multiple levels.

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Dr. Aprilia West Certificates - ICF Credentials and Standards - Professional Certified Coach (PCC)
Dr. Aprilia West Certificates - ICF Member International Coaching Federation
Dr. Aprilia West Certificates - Leadership Circle Profile Certification

Individual Assessment

What you don’t know that you don’t know always stops you from being able to stretch for what’s possible. As a psychologist I am uniquely trained and capable of using and developing metrics that will help you understand any blind spots, trouble spots, or to hone in on areas for improvement.

Regular feedback is the stuff high performing indivdiuals, teams and companies and made of. Without gathering information, you won’t be able to target efforts to optimize your

Through a combination of self-report, structured interview and collateral reports or feedback can provide the added information you need to move more clearly and effectively toward your coaching goals.

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Wellbeing Coaching

Whether you're looking to boost productivity, manage stress, or enhance your personal growth, coaching provides the tools and support needed to thrive. Dr. West’s approach to coaching draws on decades of research about what helps people flourish and perform at their highest level. Using a blend of behavioral science, neuroscience and a positive psychology coaching lens, she will help you identify your target goals, develop the awareness, skills and context to reach them. She also utilizations experiential practice to deepen learning, retention and recall so you can show up the way you want, even in the face of stress, challenge and pain. 

Research shows that improving psychological flexibility can not only increase mental health, but also wellbeing. Common coaching goals include: increased self-awareness, motivation, mental agility, emotional intelligence, resilience, and problem solving.

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Relationship Coaching

Relationships can be the most challenging and rewarding investments we make in life.

Since there is no one-size-fits-all guide to relationships, many people discover well into adulthood that something isn’t working very well, or they wish they navigated relationships more skillfully. To improve interpersonal patterns, it often just takes increased self-awareness and practice to improve the quality of relationships, whether it’s a friendship, a life partnership or work relationships.

Common relationships goals range from effective communication, conflict resolution, values clarification and problem solving. Depending on your needs and goals, relationship coaching can be in an individual or group format.

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Results + PERFORMANCE Coaching

If you have goals you haven’t been able to reach, or even if you’re just curious to know what else is possible— results coaching is for you.

When you’re trying to reach a specific goal, you may benefit from a powerful thought partner skilled in behavior change, perspective taking and direct expert feedback, and creating high performance routines. Individual coaching can help you understand the gap between where you are and where you want to be, and clarify what is needed to get them there.

Common individual coaching goals range from values increased productivity, behavior change, efficiency, values clarification & achieving peak performance. 

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Working with Dr. Aprilia West

Get in touch to learn more about coaching with Dr. Aprilia West and book an appointment.

Testimonials

Dr. Aprilia West PsyD MT PCC - psychologist, executive leadership and team coach, trainer and organizational consultant

About Dr. Aprilia West

Dr. Aprilia West is a psychologist, executive coach, trainer, author, advocacy campaign strategist, and digital health consultant.  She has 20+ years of experience working with founders, leaders, creatives, teams, and organizations spanning U.S. Congress, tech, entertainment, Fortune 500 companies, and nonprofit advocacy campaigns.

Her extensive experience as a psychologist, executive coach, trainer, author, advocacy campaign strategist, and digital health consultant give her a niche understanding of human behavior and how to facilitate wellbeing, peak performance, and prosocial behavior change.

Dr. West's interest in human behavior and choice-making led her to study emotional intelligence, psychological flexibility, resilience and positive psychology. She went on to develop the construct of emotion efficacy— the ability and belief your ability to harness emotional experience, shift your mindset and take action aligned with your values. She explains, “emotion efficacy is what you’d get if emotional intelligence, psychological flexibility and resilience had a love child.”Dr. West designed the Emotion Efficacy Therapy protocol as part of her doctoral studies, as well as the related assessment, the Emotion Efficacy Scale-2 (EES2). She has since developed and expanded the emotion efficacy tools and trainings, including authoring the self-help book, What You Feel Is Not All There Is. She is also co-author of the clinician's guide to Emotion Efficacy Therapy.

Dr. West is known internationally as an expert in the application of behavioral science and conducts professional trainings for coaches and clinicians around the world.

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Dr. Aprilia West Books

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